Archive for February, 2008

Product Presentation – Main Idea

Friday, February 29th, 2008

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It is important that you do not delay moving from the attention to the body of your presentation – your product message. The main idea is a simple, memorable statement of how the product provides an answer to his. Your objective is to further stimulate the prospect’s interest and to convert the interest into desire. You accomplish this by describing what the product does for the consumer, its actions and its benefits, in a concise, logical manner and with a degree of enthusiasm and sincerity. This is a critical stage in your presentation. If you have not been convincing, there will be no desire on the part of the prospect to purchase.

Being a Great Salesperson

Thursday, February 28th, 2008

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According to an article by Shamus Brown, the top five characteristics of great salespeople are: results focused; courageous; high energy; knows people; and committed to growth. Being in sales gives them a great amount of freedom and discretion in using their time. To achieve the best result they focus their energy on the big picture, not letting anything interfere along the way. Fear does not affect their decisions, or even think of failures. They’re always looking for ways to improve themselves in attitude as well as techniques. The ability to build and maintain rapport is a very powerful skill that a salesperson can develop.

Motivate Yourself

Tuesday, February 26th, 2008

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No one can succeed in the sales profession unless they learn how to motivate themselves. If you want to succeed, you should be responsible for your own choices and actions. You must set your own goals and really straighten up your thinking to believe that you will achieve it. Do your best. It doesn’t matter what your circumstances are.

Focus on the wildly important and utilize your resources as much as you can. You have everything that you need to succeed: talent, resources, attitude, work and relationships. Always think of positive thoughts and believe in yourself. You can do it!

Motivational Systems Questions

Monday, February 25th, 2008

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The common problem of salespeople is that they do not have a boss, which means that they are the only ones responsible for motivating themselves. If you find that your motivation is slipping away, ask yourself these questions:

Am I focused? What is really my motive?
What actions should I take to overcome this obstacle? Have I looked into my inner resources?
Am I afraid? Or do I believe that I can do this? What’s driving me?
Do I have high expectations? Do I have enough challenge or is it too high and unachievable?
Did I set a specific goal on what I want to achieve and when I want to achieve it?

Management of Sales

Friday, February 15th, 2008

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Management of overall sales functions includes analysis of competitive products and selling techniques, reviewing research, and working with budgets and quotas. Sales managers set pricing policies, select distribution channels, determine territories, decide which conventions to participate in and set entertainment policies. They are the authority in determining how incentive programs can be used to support these and other sales functions.

Other responsibilities in directing the sales force include staff recruitment and training, performance evaluation, monitoring daily sales activities, and dealing with customer service. A combination of sound management and people skills ensures a sales force that develops accounts and satisfies customers effectively.

Sales Management

Sunday, February 10th, 2008

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Your function as a sales manager includes competition analysis to know how your products fare against the others in the market. It also involves working in research, budget and quotas. You must select the proper distribution channels, set the pricing policies, determine the territories, and decide the conventions where your group will participate in. You also decide how incentive programs can be used and how the entertainment policies will be set.

Other responsibilities may include: staff recruitment, training, monitoring sales activities, performance evaluation and customer service. A good combination of all these management skills and people skills are needed to make sure that your sales team will develop accounts and deliver customer satisfaction.

Becoming a Great Salesperson

Saturday, February 2nd, 2008

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The sales profession is a very rewarding one. But you can only maximize its rewards if you are great at it. Most salespeople have the freedom of time and discretion on how to use it.

Therefore, if you want to excel, you must focus your energy and not be distracted along the way. Do not let fear affect your decisions. As a matter of fact, don’t even think about fear. Seriously look for ways to improve yourself in your technique and, most importantly, your attitude. Your ability to build and maintain rapport should always come first in every sales attempt.

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