Sales Closing Techniques
Direct or assumptive – used when the customer openly agrees with the messages or benefits
Choice of alternative – give the customer a choice between two or more alternatives
Physical action close – this involves getting the customer to act, asking him to do something.
If the customer has not verbally indicated in his agreement, a request for commitment is needed. In asking the customer’s agreement to use the product, you should specify the benefits and the needs answered. A definite part of the sales presentation should be a planned closing which you should practice to make it run smoothly and without fumbling.